Who We Are

DateinaDash ("we", "us", "our") is operated by Dateinadash Ltd, a company registered in England and Wales.

We are the data controller responsible for personal data collected through dateinadash.com and any associated services, applications, events and platforms.

What Data We Collect

Account Data

When you create an account, we may collect:

• Name;
• Email address;
• Password (stored in encrypted or hashed form);
• Date of birth;
• Gender;
• Sexual orientation;
• Location;
• Contact number;
• Profile photographs; and
• Other information you choose to provide.

Profile Data

Depending on the information you provide, your profile may include:

• Interests and hobbies;
• Education;
• Occupation;
• Lifestyle preferences;
• Dating preferences;
• Event preferences;
• Personal descriptions;
• Verification status; and
• Other profile information submitted by you.

Booking & Event Data

We collect information relating to:

• Event bookings;
• Attendance records;
• Event participation;
• Ticket purchases;
• Refunds and transfers;
• Event feedback; and
• Match outcomes.

Date Score™, Reviews & Feedback Data

We may collect and process information relating to:

• Date Score™;
• Match history;
• Event attendance history;
• Feedback submitted by attendees;
• Ratings and reviews provided following events;
• Behavioural information relating to the use of our platform;
• Safety reports;
• Moderation records; and
• Other information used to improve event quality and user experience.

Compatibility Data

We may collect and analyse information relating to:

• Dating preferences;
• Profile information;
• Event behaviour;
• Match outcomes;
• Review data;
• Platform activity;
• Communication activity; and
• Other information relevant to compatibility recommendations and event suitability.

Verification Data

Where verification services are used, we may collect:

• Verification status;
• Verification outcome;
• Verification timestamps; and
• Information required to confirm identity.

Unless otherwise stated, we do not retain copies of identity documents after verification has been completed.

Payment Data

Payments are processed securely by Stripe and other authorised payment providers. We do not store full payment card details.

Usage Data

We may collect:

• IP address;
• Device information;
• Browser type;
• Operating system;
• Login information;
• Cookie identifiers;
• Website usage information; and
• Analytics data.

Communications

We may collect:

• Messages sent through our platform;
• Communications with our customer support team;
• Event enquiries; and
• Feedback submitted to us.

On Demand

• Profile visibility. When you opt in, your first name, age, profession, city, availability, Date Score and profile photo become visible to other opted-in users while you are available. Toggle availability off in your dashboard to remove yourself from the browse grid.
• Payments. Card details are handled by Stripe; we store only the last 4 digits and a payment intent ID for reconciliation and refunds.
• Venue & date details. The chosen partner venue name and address are shared only with the two matched parties for that specific date — never with unmatched users.
• Feedback. Post-date "would meet again" feedback feeds Date Score and match indicators. Feedback is anonymous to your date.
• Retention. On Demand request history is retained for 24 months for dispute resolution and Date Score integrity, then anonymised.

How We Use Your Data

We use your personal data to:

• Create and manage your account;
• Register you for events;
• Operate our matching services;
• Facilitate messaging and communication between matched members;
• Send booking confirmations, reminders and event updates;
• Process payments, refunds and transfers;
• Calculate and maintain Date Score™;
• Generate compatibility scores, recommendations and insights;
• Recommend suitable events and features;
• Verify identities and maintain platform integrity;
• Improve matching accuracy and event quality;
• Detect, prevent and investigate fraud, abuse or inappropriate behaviour;
• Improve our products and services;
• Comply with legal and regulatory obligations; and
• Send marketing communications where permitted.

Automated Processing & Profiling

DateinaDash uses automated systems to generate and support features including:

• Date Score™;
• Compatibility percentages;
• Event recommendations;
• Match recommendations;
• Personalised insights;
• Platform recommendations; and
• Other personalised services.

These systems may use profile information, attendance history, event activity, match outcomes, user feedback, behavioural signals and other platform data.

These automated processes are designed to improve the user experience and help users discover suitable events and connections. They are not intended to determine an individual's character, attractiveness, suitability, personal worth or relationship potential.

Lawful Basis For Processing

We rely on one or more of the following legal bases:

Contract

Where processing is necessary to provide services you have requested, including:

• Event bookings;
• Matching services;
• Messaging services;
• Account management; and
• Customer support.

Legitimate Interests

Where processing is necessary for:

• Running our events and platform safely;
• Improving our services;
• Preventing fraud and abuse;
• Maintaining platform quality;
• Calculating Date Score™;
• Generating compatibility recommendations;
• Investigating complaints; and
• Protecting our business and users.

Consent

Where consent is required, including:

• Marketing communications;
• Optional cookies; and
• Certain optional platform features.

You may withdraw consent at any time.

Legal Obligations

Where we are required to comply with legal or regulatory obligations.

Who We Share Data With

Other Members

Depending on the services you use, other members may be able to view:

• Your first name;
• Profile photographs;
• Profile information;
• Verification status;
• Date Score™ (where applicable);
• Compatibility information (where applicable);
• Messaging availability; and
• Other information displayed within the platform.

Information visible to other members will depend on the features available at the time and your account settings.

Matches

Where two members mutually match, we may provide access to messaging features and share information reasonably necessary to facilitate communication.

Service Providers

We may share information with trusted providers including:

• Stripe and payment processors;
• Email service providers;
• SMS providers;
• Identity verification providers;
• Website hosting providers;
• Analytics providers; and
• Customer support systems.

These providers may only process information on our behalf and under appropriate contractual safeguards.

Legal Requirements

We may disclose personal information where required by law or where reasonably necessary to:

• Comply with legal obligations;
• Respond to lawful requests;
• Protect our users;
• Prevent fraud or crime; or
• Enforce our legal rights.

We do not sell personal data to third parties.

We do not share home addresses with other members.

Cookies

We use cookies and similar technologies for:

• Login sessions;
• Security and fraud prevention;
• Website functionality;
• Analytics; and
• Performance monitoring.

Optional cookies will only be used where consent is provided. You can manage cookie preferences through our cookie banner and browser settings.

Data Retention

We retain personal data only for as long as reasonably necessary.

Account information is normally retained while your account remains active.

If you request account deletion, we will erase or anonymise your personal data within a reasonable period unless we are required to retain it for legal, regulatory, fraud prevention, safety or accounting purposes.

Certain information, including booking records, attendance history, moderation records, complaints, fraud prevention records, Date Score™ history and safety-related reports, may be retained for longer periods where necessary to protect users, maintain platform integrity or comply with legal obligations.

Security

We take appropriate technical and organisational measures to protect personal data. These measures include:

• HTTPS encryption;
• Secure password storage;
• Access controls;
• Monitoring and security procedures;
• Secure hosting environments; and
• Data breach response procedures.

Payments are processed through PCI-compliant payment providers.

Where required, we will notify the Information Commissioner's Office (ICO) and affected individuals of reportable personal data breaches.

Your Rights

Under UK GDPR, you have the right to:

• Access your personal data;
• Correct inaccurate data;
• Request deletion of personal data;
• Restrict processing;
• Object to processing;
• Request data portability;
• Withdraw consent where consent is relied upon; and
• Complain to the Information Commissioner's Office.

To exercise any of these rights, please contact us via our Contact page. We may need to verify your identity before responding to requests.

How To Complain

If you have concerns about how we handle your personal data, please contact us first so that we can investigate.

You also have the right to complain to the Information Commissioner's Office (ico.org.uk).

Changes To This Policy

We may update this Privacy Policy from time to time.

The latest version will always be available on our website together with the "Last Updated" date shown at the top of this page.

Contact Us

If you have any questions regarding this Privacy Policy or how we process personal data, please contact us via our Contact page or through the WhatsApp button on our website.